2017-12-07 / Entertainment

Nutty Steph’s Celebrates Local Food Triumph with Granola Giveaway

On December 12, Nutty Steph’s is giving away a 12 oz bag of its signature Vermont Granola (a $10 bag) to the first 200 customers at their Middlesex outlet store. The event is a celebration of recent improvements that make the classic local product vastly more desirable for “Localvores”. The change came from a partnership with woman-owned milling company, Maine Grains, as the source for the oats used in Nutty Steph’s Vermont Granola. Simultaneously, the last two years brought major improvements to the Nutty Steph’s baking process, which allows the company to pay more for the oats while not raising the price on Vermont Granola. “We are so proud of our granola now that we want everyone to try it.” says company founder, Jaquelyn Fernandez Rieke.
Nutty Steph’s was turned on to the traditionally stone milled oat source during a meeting early in 2016 with would-be customer, Farmer’s To You. Farmers To You brings the best local, small scale, sustainable and artisan foods to city consumers through weekly web orders and CSA-style pickup stations in Boston. Farmer’s to You aspires to support producers that improve local watershed and agricultural health. They were unwilling to carry Nutty Steph’s goods until their trademark product was more local. Farmer’s To You now carries a wide variety of Nutty Steph’s products, which they are delivering to Boston households weekly. 
Nutty Steph's Vermont Granola had always been made with Vermont maple syrup, making it 28% local, but with the Maine Grains oats, the granola is now made of 78% local ingredients. “During our first 12 years, I struggled about trucking in oats from so far away, sometimes as far as Vancouver. It broke my heart, really, that we had no feasible source for local oats. I am soaring about the changes. To have finally found a local company, woman-owned, milling an organically grown oat is one thing, but it’s a whole other thing to afford the more expensive oat without passing on the cost to our customers. We relocated to a new bakery and can make more granola at a lower cost."
Maine Grains mills the oats to order for Nutty Steph’s and ships them fresh because of a delicate constitution that results from their traditional milling process. Dry-rolled oats are rare in today’s marketplace because big agricultural markets necessitate they be warehoused for as much as two years before getting eaten.  Nutty Steph’s baker Amanda Copeland explains the “our palettes from Maine Grain are practically alive. The consistency varies a lot from week to week as we go through a certain batch of oats. We adjust the bake according to the mood of the oats.” The reward for this tedious attention to the “living oat” is a richer texture. Plus, compared to their storage-warrior steam-rolled counterpart, the dry-rolled oats are nutritionally superior.
The great granola giveaway is at 961C US Route 2, starting at 10am, and will proceed as long as supplies last. 

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